Digital Signage is the display of video or multimedia content via a digital display medium, it is used to convey information (arrivals/departures), or for delivering an advertising message relevant to that environment. The information or content is displayed on LED or plasma screens from manufactures like NEC, Sony or Samsung. It is a very effective method of communicating information, or a business message to a wide audience, it can also provide targeted messages to a smaller more relevant audience of viewers.
The benefits to business are immense, Onelan and Allsee digital signage platforms allows your business to engage your customers, communicate your message and reduce your costs all at the same time. Creating, publishing and managing content from a single location provides tangible savings and offers flexibility over the printed medium, helping you secure a quick ROI. Being a dynamic and expandable medium, it enables your business to roll out the most up to date content including promotional news and events, simultaneously to one or multiple screens. Digital signage solutions make it easy to create powerful, branded content that demands viewer attention and is simple to distribute across networks keeping your target audience informed with highly tailored quality content. We can integrate data from various sources, such as news information using RSS reader software. Digital signage works in a wide range of environments, including but not limited to, P.O.S. promotions, brand communication, advertising, public information, hospitality communication, visitor information, wayfinding, health & safety information and alerts. So, whether you are a local, regional, national or international business, digital signage can help drive your business forward by building awareness and communicating your message to a wider audience.